With news and commentary traveling at light speed across the world, reputation is now front and centre for organisations of all shapes and sizes. Yet many remain unprepared for the speed and, in some cases, the complexity of decisions that must be taken immediately to maintain a healthy name and image online.

While some organisations could dodge, duck, or rely on their trusty right hook when responding to accusations and allegations, everybody must now box clever in today’s open, networked and distrusting world, something that requires a team and system capable of anticipating and handling obvious risks, and capable of dealing with an increasing number of unknowns.

In this presentation, Charlie Pownall identifies the critical components of a digitised reputation management system, and sets out what it takes to deliver an appropriate and effective response, fast.


Contact Charlie Pownall for further information.




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