Charlie Pownall is a consultant, trainer, educator and author who helps companies, organisations and individuals strengthen their communications and protect, manage and defend their reputations.

Experience and expertise

Charlie Pownall

Charlie brings broad and deep experience in reputation management, online reputation management, crisis communications, incident response, communications planning and strategy, media and influencer relations, and digital and social media communications.

He works across a broad range of industries, with a focus on banking and finance, technology, energy and natural resources, education, start-up and early stage, and government sectors.

Career path

Prior to his current job, Charlie had been Regional Managing Director (Asia-Pacific) at public relations and communications consultancy Burson-Marsteller (now BCW), Group Communications Manager at WPP plc, and Group Communications Director at digital marketing agency SYZYGY Group AG.

He started his career as a speechwriter and press officer at the European Commission, followed by a stint as a journalist at Reuters London News Radio (now LBC).

Author, commentator and speaker

Charlie Pownall is the author of Managing Online Reputation: How to Protect your Company on Social Media, a practical, common sense guide to protecting and defending corporate name and image on the internet and social web.

Charlie speaks regularly on communications and reputation management at conferences, business schools and universities, and is quoted regularly by business and marketing communications industry publications.

He is an accredited member of the Chartered Institute of Public Relations.

International experience and outlook

Charlie Pownall is based in London and travels widely for business and pleasure. Born in Hong Kong, he has lived and worked in Singapore, Hong Kong, Brussels and Madrid.

Charlie was Chairman of the Communications and Marketing Committee at The American Chamber of Commerce in Hong Kong for three years.

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